Urican

Brief
Support the brand in creating a modern and high-performing e-commerce website that reflects the elegance and quality of its products. The platform should provide a seamless experience, highlight the collections and artisanal craftsmanship, and optimize the purchasing journey for a premium clientele.

Consulting & Recommendations
Design an interface that embodies simplicity and elegance, using a refined color palette, modern typography, and high-quality visuals. Ensure intuitive navigation through clear menus and a responsive design, delivering an optimal user experience across all devices.

Deliverables
A high-performance e-commerce website with an elegant design, built on a robust platform with a secure backend and an intuitive CMS. Integrated analytics tools enable continuous optimization of the customer experience.

Offer a premium e-commerce platform that reflects the elegance and artisanal expertise of the French brand. The goal is to captivate a discerning clientele with a modern, refined, and highly functional interface. By emphasizing high-quality visuals and intuitive navigation, the site showcases Urican’s eyewear collections while reinforcing its high-end image.

To meet customer expectations, the website is designed with a fully responsive layout, optimized for all devices. Integrated analytics tools enable continuous personalization and enhancement of the user experience. The result is a platform that seamlessly combines aesthetics, technical performance, and a fluid purchasing journey, ensuring a fully immersive experience in Urican’s sophisticated universe.

© Photos : Pascal Brizard and Michaël Michard
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#urican #eyewear #sunglasses #luxury
www.urican.com