Brief
Create a logo and brand identity that celebrates the character and personality of the renowned actor Song Seung Heon while paying tribute to Korean culture.
Recommendation
Opt for a minimalist and elegant visual identity inspired by traditional Korean graphic patterns, incorporating elements such as Yin and Yang to symbolize cosmic balance.
Deliverables
Identity · Packaging · Brochure · Roll-up · Displays
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Cosmic – A sneaker inspired by the universe of Song Seung Heon, celebrating the richness of Asian heritage and Korean culture.
Specifically designed for brand enthusiasts and sneaker lovers, the LCS Pro Star Lite strikes the perfect balance between sporting heritage and contemporary style.
The LCS Pro Star Perf is a robust yet lightweight sneaker, blending an archive-inspired aesthetic with the dynamic world of sports.